Use PPC to Increase Traffic and Sales

Use PPC to Increase Traffic and Sales

In a world where there is stiff competition, it is imperative that one finds a target audience and run a focused campaign in order to ensure the best chance at success. Pay Per Click, or PPC has become an important part of every online business. PPC has been around...
What are Ad Networks?

What are Ad Networks?

Print publishers discovered when they transitioned to the online world that they would need new ways to generate income. Display ads seem like the most straightforward and effective way to monetize digital content. It all depends on how much inventory is available....
SEO vs PPC

SEO vs PPC

Search Engine Marketing vs PPC There are many ways to market a business these days. One of them is through search engine marketing. Search Engine Marketing (SEM) is an umbrella term that covers paid advertising that is placed on search engines and social networks. The...